Record activities easily
Users could quickly record the time, type and duration of activity, whether sport or everyday movement.
movival · Custom health application
Track movement easily and keep going together
movival helped people after cancer make everyday movement visible, pursue personal goals and motivate one another.
The challenge
Rediscover the joy of movement and lasting motivation
movival aimed to help people after cancer enjoy movement again, through achievable personal goals, positive feedback and the satisfaction of doing something for their wellbeing without performance pressure.
Every activity counted: walking, gardening, exercises or cleaning windows. movival made small gains visible and helped movement become a natural part of daily life step by step.
Historical project: movival is no longer available. This case study documents the former digital solution and its product concept.
The solution
A digital companion for everyday movement
Visualise progress
A clear weekly view showed progress towards personal exercise goals.
Provide clear information
Medical findings were presented in simple, understandable language within the app.
Provide personalised support
Browser-based telerehabilitation let therapists create personal training plans, track goals and communicate directly.
Use on all major devices
Designed for smartphones, tablets and computers, the app made exercise and therapeutic support accessible anywhere.
Motivate together
Social connections, awards and exercise prompts encouraged mutual motivation and continued use.
Suited to daily lifeevery form of movement counts
Personalindividual exercise goal
Connectedapp and browser-based telerehabilitation
A look inside the app
A few steps.
Clear feedback.
The interface reduced activity tracking to clear choices: when, what and how long? Personal progress was always visible.
Progress and the week at a glance.
Record common activities directly or search for others.
Select the time period and complete the entry.
Developed together
Clarity and privacy at the centre
movival was developed with people affected by cancer. Alongside clinical requirements, it focused on clarity, ease of use and the daily needs of its users.
- Fast, simple activity tracking
- Visualisation of personal progress
- Accessible medical information
- Social connections and mutual motivation
- Awards and exercise prompts
- Special protection for sensitive health data
Source: Features and product principles shown are based on the 2024 movival product brochure.
Project expertise
What this solution brought together
User focus
Co-development with those affected turned real needs into an easy-to-use app.
Motivational design
Goals, progress, community and awards made movement visible and encouraged lasting engagement.
Sensitive data
Responsible handling of personal health information was a core requirement.
Your digital product idea
How can expertise become a helpful application?
We develop custom software that makes complex content understandable and supports people in daily life.
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